Wallace Green Land Group
Selling land is not a transaction you want to learn on the job. The decisions made before a property reaches a buyer set the ceiling on what the site will sell for. Most landowners only do this once. The buyer on the other side of the table does it for a living.
The Wallace Green Land Group is led by Jamie Wallace, who spent five years running the acquisitions desk for a North Vancouver developer and builder before joining brokerage. He has sourced sites, modelled pro formas, structured offers, and negotiated land deals from the developer's side of the table — experience that now works for landowners across Metro Vancouver, the North Shore, and the Sea to Sky corridor, on single-lot multiplex sites, two-to-six-lot assemblies, and larger sites for low and mid-rise.
Whether you are six months from a decision or have already been approached by a builder, the conversation starts the same way: a confidential assessment of your property, a candid view of what developers are paying in your area right now, and an honest read on whether selling, holding, or coordinating with neighbours best serves you.
Confidential Land Assessment
A no-obligation review of your property's current zoning, OCP designation, transit proximity, lot dimensions, and assembly potential — modelled against current developer underwriting and recent comparable transactions. You will receive a defensible price range, a clear explanation of what is now permitted under Bill 44 and Bill 47, and a candid view of whether selling now, holding, or coordinating with neighbours best serves your interests. Everything you share is strictly confidential.
Request a Confidential AssessmentWhat you receive
No fee · No obligation
Common questions, plainly answered
Provincial housing legislation has changed what your lot is worth. The questions below are the ones we hear most often from landowners researching their options — answered without jargon, sales pressure, or guesswork.
If you own a single-family lot in most BC municipalities, almost certainly yes. Bill 44 mandates small-scale multi-unit housing on most residential lots — meaning your lot can now legally accommodate up to four units, and up to six near transit, regardless of what the previous single-family zoning said. For developers underwriting your block, that changes the math. Whether the change has translated into higher land value depends on lot dimensions, frontage, neighbouring parcels, and your specific municipality's response — which is exactly what a confidential assessment looks at.
It can matter significantly. Bill 47 designates Transit-Oriented Areas around SkyTrain, West Coast Express, and B-Line stations and pre-zones properties within them for higher density — up to 8 storeys and 3.0 FSR within the inner radius in many cases. If your property sits within 800 metres of a station, its development potential and land value have likely been re-rated by the market even if the municipality has not formally updated its zoning bylaws yet. The exact tier and what is permitted on your lot is something we can confirm in a single conversation.
Sometimes the answer is yes — assemblies can generate materially higher per-lot pricing than individual sales, and certain configurations only become viable to a developer once two or three lots are combined. But assemblies require discretion, patience, and an understanding of which buyers will actually pay the assembly premium. The wrong conversation with the wrong neighbour can collapse a deal before it starts. Most landowners benefit from talking to us first — we can tell you whether your block has assembly potential and how to approach it before you say anything to anyone next door.
Development land is priced based on what can be built, not what currently exists. The driving metric is residual land value — a calculation that works backward from expected project revenue, subtracts construction costs, financing, soft costs, and the developer's required return, and arrives at what a buyer can pay for the land while the project still pencils. That is why a property assessment from BC Assessment, a residential CMA, and a developer's offer can produce three very different numbers — they are answering three different questions. We model your site the way a developer will, so you can negotiate from the same set of numbers as the buyer.
What sets us apart
Selling land is fundamentally different from selling a home. The buyers are professional, the math is unforgiving, and the deals that close are rarely the ones with the highest opening number. Here is what we bring to the table that other land brokers do not.
Before joining brokerage, Jamie spent more than five years running the acquisitions desk for a North Vancouver developer and builder — sourcing sites, modelling pro formas, structuring offers, and negotiating land deals from the buyer's side of the table. That experience is now exclusively in the service of landowners. We model your site the way the developer bidding on it will, anticipate the conditions and structures their offer will use, and negotiate from the same set of numbers as the buyer.
Most of our land transactions never see MLS. Before any property reaches the open market, we present it confidentially to a working list of regional developers, national builders, and family offices actively acquiring in your area. That same network is what makes assemblies possible — coordinating multiple landowners simultaneously and connecting the right buyer to the right configuration without either side needing to expose their interest publicly.
Many landowners are not yet ready to be on the market. Some are exploring options quietly. Some are coordinating with family. Some have been approached by a developer and want to know what their land is actually worth before responding. Every conversation we have is confidential by default. We do not market your property, contact neighbours, or share your details with any third party without your explicit permission. That is the rule, not an upgrade.
Jamie leads every land engagement personally — every assessment, every negotiation, every closing. The Wallace Green Real Estate Group provides the operational depth behind him: 350+ transactions completed since 2020, the #1 Oakwyn Realty office on the North Shore by units sold, and the #1 Oakwyn office in Greater Vancouver by gross dollar volume from 2019 through 2025. You get a specialist on your file and a brokerage infrastructure behind it.
In Their Own Words
★ ★ ★ ★ ★
[PLACEHOLDER — replace with real testimonial. Suggested ask: a landowner who coordinated a multi-lot family or neighbour sale and valued the discretion and patience of the process.]
— Landowner name
★ ★ ★ ★ ★
[PLACEHOLDER — replace with real testimonial. Suggested ask: a developer or builder who has acquired multiple sites through Jamie and can speak to the underwriting accuracy and relationship continuity.]
— Developer name, Company
★ ★ ★ ★ ★
[PLACEHOLDER — replace with real testimonial. Suggested ask: a landowner who sold a single lot to a builder for SSMUH or multiplex development and valued the explanation of new policy and what it meant for their land value.]
— Landowner name, Neighbourhood
★ ★ ★ ★ ★
[PLACEHOLDER — replace with real testimonial. Suggested ask: a landowner who sold off-market and valued never having a sign on their lawn, never disrupting tenants, and the buyer being brought directly to them.]
— Landowner name, Neighbourhood
Meet the team
Jamie leads every land engagement personally — every assessment, every negotiation, every closing. Scott and Carson lead the residential side of the Wallace Green Real Estate Group and provide the operational depth, market intelligence, and relationship network behind every file.
Personal Real Estate Corporation
Land & Development
Jamie leads the Wallace Green Land Group. Before joining brokerage, he spent more than five years running the acquisitions desk for a North Vancouver developer and builder — sourcing sites, modelling pro formas, structuring offers, and negotiating land deals from the developer's side of the table. That experience now works exclusively for landowners.
A licensed REALTOR® in British Columbia since 2012, Jamie holds a Bachelor of Commerce from the UBC Sauder School of Business and has personally negotiated more than $250 million in real estate across his developer-side and brokerage careers. He grew up on the North Shore, attended Handsworth Secondary, and lives in Moodyville — one of North Vancouver's most active areas for ground-oriented redevelopment.
Direct: 604-789-5277
Email: jamie@wallacegreen.ca
Personal Real Estate Corporation
Residential · North Shore
Scott co-founded the Wallace Green Real Estate Group and leads its North Shore residential practice. A Greater Vancouver REALTORS® Medallion Club member every year from 2020 through 2025 (and in 2018), Scott has closed hundreds of transactions across North Vancouver and West Vancouver — work that informs every land conversation we have about the residential market underneath a redevelopment site.
Scott holds a Bachelor of Commerce from the UBC Sauder School of Business. For landowners whose decision involves both selling land and finding a next home, Scott handles the residential side seamlessly alongside Jamie's land work.
Direct: 604-377-4551
Email: scott@wallacegreen.ca
Personal Real Estate Corporation
Residential · Greater Vancouver
Carson co-founded the Wallace Green Real Estate Group and leads its Greater Vancouver residential practice. A Greater Vancouver REALTORS® Medallion Club member every year from 2021 through 2025 (and in 2018), Carson is responsible for much of the team's transaction volume across the Lower Mainland — operational depth that benefits every Wallace Green client, land or residential.
Carson holds a Bachelor of Business Administration from Capilano University. The Wallace Green Real Estate Group has completed more than 350 transactions since 2020, with team rankings of #1 Oakwyn Realty office on the North Shore by units sold in 2025 and #1 Oakwyn Realty office in Greater Vancouver by gross dollar volume from 2019 through 2025.
Direct: 604-506-5364
Email: carson@wallacegreen.ca
Confidential Land Assessment
A no-obligation, no-fee review of your property's current zoning, OCP designation, transit proximity, lot dimensions, and assembly potential — modelled against current developer underwriting and recent comparable transactions. You will receive a defensible price range, a clear explanation of what is now permitted under Bill 44 and Bill 47, and a candid view of whether selling now, holding, or coordinating with neighbours best serves your interests. Everything you share is strictly confidential. We will not market your property, contact neighbours, or share your details with any third party without your explicit written permission.
Two ways to start the conversation. Choose whichever you prefer — both reach Jamie directly.
Frequently asked
If your question is not answered here, the fastest way to get a real answer is to email Jamie directly or pick up the phone.
Development land is priced based on what can be built, not what currently exists. The driving metric is residual land value — a calculation that works backward from expected project revenue, subtracts construction costs, financing, soft costs, and the developer's required return, and arrives at what a buyer can pay for the land while the project still pencils. That is why a BC Assessment value, a residential CMA, and a developer's offer can produce three very different numbers — they are answering three different questions. We model your site the way a developer will, so you can negotiate from the same set of numbers as the buyer.
If you own a single-family lot in most BC municipalities, almost certainly yes. Bill 44 mandates small-scale multi-unit housing on most residential lots — meaning your lot can now legally accommodate up to four units, and up to six near transit, regardless of what the previous single-family zoning said. Whether the change has translated into higher land value depends on lot dimensions, frontage, neighbouring parcels, and your municipality's response. A Confidential Land Assessment looks at all of those factors specific to your property.
It can matter significantly. Bill 47 designates Transit-Oriented Areas around SkyTrain, West Coast Express, and B-Line stations and pre-zones properties within them for higher density — up to 8 storeys and 3.0 FSR within the inner radius in many cases. If your property sits within 800 metres of a station, its development potential and land value have likely been re-rated by the market even if your municipality has not formally updated its zoning bylaws. The exact tier and what is permitted on your lot is something we can confirm in a single conversation.
Sometimes the answer is yes — assemblies can generate materially higher per-lot pricing than individual sales, and certain configurations only become viable to a developer once two or three lots are combined. But assemblies require discretion, patience, and an understanding of which buyers will actually pay the assembly premium. The wrong conversation with the wrong neighbour can collapse a deal before it starts. Most landowners benefit from talking to us first — we can tell you whether your block has assembly potential and how to approach it before you say anything to anyone next door.
Sometimes, sometimes not. Many of our land transactions are completed off-market, presented confidentially to a working list of regional developers, national builders, and family offices who are actively acquiring. Other sites benefit from open MLS exposure to maximise competitive tension among bidders. We recommend the disposition strategy that fits your specific property — and either way, your property is never marketed publicly without your explicit written permission.
Before responding, get a defensible second opinion on what the property is actually worth. Direct-to-owner offers are often pitched 10 to 25 percent below what the same site would attract through a competitive process — the developer is paying for the privilege of avoiding competition. We can review the offer, model the residual land value independently, and tell you whether the number is fair, what to counter at, and whether opening the property to other qualified buyers would likely produce a stronger result. This conversation alone is often the highest-value hour a landowner can spend.
From engagement to closing, most single-lot land sales close within four to six months — longer than a typical residential sale because due diligence is more involved. Multi-lot assemblies routinely take 12 to 24 months, and some of the assemblies we have closed have been multi-year coordinations among multiple owners. Land is a patient business. We tell you upfront what a realistic timeline looks like for your specific situation rather than promising fast outcomes that do not materialise.
Confidential Land Assessments are no-fee and no-obligation. If you choose to proceed with a sale, our compensation is structured as a commission paid by the seller upon closing, in line with industry standard for development land transactions. The exact rate depends on the property type, complexity, and disposition strategy. We discuss compensation transparently in the assessment conversation — there is no fine print and no surprises.
We represent landowners across Metro Vancouver — including the City and District of North Vancouver, Vancouver, Burnaby, Coquitlam, Port Coquitlam, and surrounding municipalities — as well as the Sea to Sky corridor including Squamish. Our recent transactions span this full geography. The Wallace Green Land Group lives on the North Shore and works the entire region.
Strictly. We do not market your property, contact neighbours, list publicly, or share your details with any third party — including developers in our network — without your explicit written permission at each stage. Many of our clients use our assessment process simply to stay informed about their options. Discretion is the rule, not an upgrade.
Ready when you are
Whether you are six months from a decision or have already been approached by a builder, the most valuable hour you can spend is a confidential conversation with someone who has sat on both sides of the table. No fee, no obligation, no broker pressure. Just a clear answer to what your property is actually worth and a candid view of what to do about it.
Oakwyn Realty
101 - 3151 Woodbine Drive North Vancouver, BC V7R 2S4